My process to create a competitive advantage
The first step is to deep dive into the problem and view it from many different angles.
Secondly, we diagnose the problem and turn it into a challenge statement to solves your clients problems in a deeper, more insightful manner to your competition
We co-create a strategy board to turn assumptions into customer opportunities. We solve new problems, or we solve the same old problems, differently.
We do strategy canvases to spot gaps in your competitors value propositions and discover new opportunities
We create and execute a strategy that will help you stand out, disrupt your market segment and then position your company to give you a competitive advantage
This is always our goal.
Some famous examples:
IKEA: Designer, stylish, furniture so cheap anyone can buy it
Tesla: Electric cars that stand for performance and economy
AirBnB: A home away from home
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